Recycling Glass Bottles: Why It Matters
Glass bottles contribute significantly to landfill waste despite being recyclable, creating an urgent need for practical repurposing solutions. Many consumers want to participate in sustainable practices but lack knowledge and resources, while a market gap exists for aesthetically pleasing, functional products made from recycled materials - presenting an opportunity to address environmental concerns while meeting consumer demand.
Solution
Model-1
Selling the fully assembled product. Customers receive a ready-to-use, stylish, and sustainable product.
Model-2
Providing DIY kits. Customers can purchase material packages to assemble their products according to their own preferences.
Model-3
Supplying missing parts. Customers who already have bottles or other materials at home can order the necessary components to complete their project.
Product
We create eco-friendly lamps from upcycled glass bottles. Our product transforms everyday waste into beautiful, functional lighting solutions. Each lamp is unique, combining sustainability with style. The lamps use energy-efficient LED technology and can be customized with different colors and designs. By repurposing glass bottles, we prevent them from ending up in landfills while creating valuable products.
Market & Target Audience
- Individuals interested in sustainable and eco-friendly products
- DIY enthusiasts and craft lovers
- Homeowners looking for unique decorative items
- Environmentally conscious consumers
- Small businesses seeking sustainable lighting options
- Gift shoppers looking for meaningful, handmade presents
Market Opportunity
The global market for sustainable home goods is growing rapidly, with consumers increasingly seeking eco-friendly alternatives. Our focus on upcycled lighting products positions us uniquely in this expanding market segment, where both environmental consciousness and aesthetic appeal drive purchasing decisions.
Value Proposition
Flexibility
Multiple purchasing options to meet different customer needs
Sustainability
Genuine eco-friendly products that reduce waste
Customization
Unique designs tailored to customer preferences
Market Adaptability
Ability to adjust to changing consumer demands
The Team
Selen
Highschool Student at Cakabey
Cevher
Pilot Training MD at Eskisehir Technical University
Seda
Çağ University Faculty of Arts and Sciences, English Translation
Aygül
İstanbul Medipol University - Physiological Counseling and Guidance
Financial Forecast
Projected User Acquisition (Year 1)
- 5,000-10,000 customers in our first year
- Initial traction through early adopters (500-1,000 in first quarter)
- Growth acceleration in Q3-Q4 as marketing efforts and retail partnerships mature
Revenue Projections
- Annual revenue: $45,000-$60,000
- Basic kits: $7,500 (7,500 units at $1)
- DIY boxes: $22,500 (4,500 boxes at $5)
- Assembled products: $30,000 (3,000 products at $10)
First-Year Expenses Typical
- Production costs (30-40% of revenue): $18,000-$24,000
- Marketing (25-30% initially): $15,000-$18,000
- Operations/fulfillment (15-20%): $9,000-$12,000
- Platform maintenance (5-10%): $3,000-$6,000
- Partnership development costs: $3,000-$5,000
Projected Profit
5-15% ($3,000-$9,000)
Roadmap
Short Term Goals
In the short term, we plan to establish our online presence, develop our initial product line, and begin marketing to our target audience.
Long Term Vision
Our long-term vision includes expanding our product range, partnering with retail stores, and developing educational programs about sustainability and upcycling.